Some evergreen content ideas for augmented reality experiences on social media include:
Virtual Try-On Experiences
One popular evergreen content idea for augmented reality on social media is virtual try-on experiences. This could include virtual fitting rooms for clothing brands, virtual makeup try-ons for beauty brands, or even virtual furniture placement for home decor brands. These experiences allow users to visualize products in a realistic way before making a purchase, enhancing their online shopping experience.
Interactive Product Demonstrations
Another great evergreen content idea is interactive product demonstrations using augmented reality. Brands can create AR experiences that allow users to interact with products in a 3D space, showcasing features and benefits in a fun and engaging way. This kind of content can help drive purchase intent and boost brand loyalty.
AR Games and Competitions
AR games and competitions are always popular on social media. Brands can create interactive games using augmented reality technology to engage with their audience and drive user participation. Whether it’s a scavenger hunt, a puzzle game, or a virtual photo booth, AR games can create a buzz and generate user-generated content that helps increase brand awareness.
Virtual Tours and Experiences
Virtual tours and experiences are another evergreen content idea for augmented reality on social media. Brands can use AR technology to create immersive virtual tours of their stores, offices, or event spaces. This kind of content can help users feel more connected to the brand and provide a unique behind-the-scenes look that keeps them engaged and coming back for more.
AR Filters and Lenses
AR filters and lenses are a fun and interactive way to engage with your audience on social media. Brands can create custom filters and lenses that users can use to enhance their photos and videos, creating shareable content that helps increase brand visibility. Whether it’s a branded face filter or a product placement lens, AR filters are a great way to keep your audience entertained and connected to your brand.
Educational AR Experiences
Lastly, educational AR experiences are a great way to provide value to your audience while showcasing your brand’s expertise. Brands can create AR content that educates users on a specific topic, whether it’s a how-to guide, a virtual museum tour, or a historical reenactment. This kind of content can help position your brand as a thought leader in your industry and drive engagement with your audience.